MotionPoint Blog

Historically, website translation has been tricky and expensive. But MotionPoint arms you with the right resources to understand the complexities, avoid the pitfalls, and succeed in global markets.

Translation Technology
Why MotionPoint is Tailor-Made for Lean Organizations
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By: Reagan Evans
15 de agosto del 2018
Why MotionPoint is Tailor-Made for Lean Organizations

MotionPoint’s fully turn-key website translation solution helps digital marketers do more with less.

Translation Technology
Guide Graphic: The Value of Translating Omnichannel Content
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By: Nathan Lucas
13 de agosto del 2018
Guide Graphic: The Value of Translating Omnichannel Content

Localizing your documents, email newsletters, social media and more can help grow your customer base in global markets.

Translation Technology
Guide Graphic: Word Growth and How it Impacts the Customer Experience
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By: Nathan Lucas
08 de agosto del 2018
Guide Graphic: Word Growth and How it Impacts the Customer Experience

Learn how an unaddressed side effect of translation can threaten your brand’s credibility in global markets.

Experiencia del cliente
An Introduction: How MotionPoint Localizes Mobile Application Content
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By: MotionPoint
07 de agosto del 2018
An Introduction: How MotionPoint Localizes Mobile Application Content

Mobile-first global customers expect great user experiences on their devices of choice, in their preferred languages.

Translation Technology
Guide Graphic: Reduce Costs and Increase Efficiency with Translation Memory
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By: Nathan Lucas
06 de agosto del 2018
Guide Graphic: Reduce Costs and Increase Efficiency with Translation Memory

Discover how website translation projects benefit from the use of this clever technology.

Translation Technology
How To Maintain Full Control of Your Website Translation Project
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By: Reagan Evans
31 de julio del 2018
How To Maintain Full Control of Your Website Translation Project

MotionPoint’s proxy technology lets you customize your content for different markets, translate multimedia content and create a complete user experience for every region.

Translation Technology
A Technical Look: Why the Proxy Approach is Ideal for Website Translation
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By: Reagan Evans
26 de julio del 2018
A Technical Look: Why the Proxy Approach is Ideal for Website Translation

Here’s what corporate IT and development leaders should look for in a modern proxy-based solution—and why other approaches fall short.

Traducción de la web
What Happens When You Stop Translating Your Website?
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By: Dominic Dithurbide
24 de julio del 2018
What Happens When You Stop Translating Your Website?

You expose your brand to risk when you continue to serve global markets with websites that are no longer actively translated.

Experiencia del cliente
Is Your Customer’s Journey Properly Localized for Global Markets?
Reagan Evans's avatar
By: Reagan Evans
19 de julio del 2018
Is Your Customer’s Journey Properly Localized for Global Markets?

Using MotionPoint's solution to present relevant, persuasive experiences in customers’ preferred languages can help convert your international customers.

Traducción de la web
The Hidden Costs of Website Translation (Part Two)
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By: Reagan Evans
10 de julio del 2018
The Hidden Costs of Website Translation (Part Two)

Learn more about workflow and project coordination costs—and the solution that eliminates those challenges.

Traducción de la web
The Hidden Costs of Website Translation (Part One)
Reagan Evans's avatar
By: Reagan Evans
09 de julio del 2018
The Hidden Costs of Website Translation (Part One)

Unforeseen expenses, often created by undercooked technologies and processes, can derail your website translation project.

Translation Technology
Discover the Versatility and Power of Translation Memory
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By: Reagan Evans
03 de julio del 2018
Discover the Versatility and Power of Translation Memory

Here’s your guide to website translation’s secret weapon.

Translation Technology
A Better Way to Determine Scope for Your Website Translation Project
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By: Reagan Evans
02 de julio del 2018
A Better Way to Determine Scope for Your Website Translation Project

How MotionPoint delivers superior accuracy—and value.

Translation Technology
Proxies and APIs: How to Select the Best Translation Technology
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By: Reagan Evans
27 de junio del 2018
Proxies and APIs: How to Select the Best Translation Technology

Your website translation approach should adapt to your business and online needs—not the other way around.

Translation Technology
Why Website Translation Is More Complex Than Ever
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By: Reagan Evans
26 de junio del 2018
Why Website Translation Is More Complex Than Ever

Learn how a turn-key proxy approach to translation demystifies and simplifies website localization.

Translation Technology
Google Translate’s Plugin and API: Are They Enough?
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By: Reagan Evans
20 de junio del 2018
Google Translate’s Plugin and API: Are They Enough?

Here’s how Google’s machine translation can make your multilingual website impact practically invisible.